There are a thousand and one ways to arouse your curiosity at the “M/Made in Shanghai” exhibition, by Parisian graphic art and design duo Michaël Amzalag and Mathias Augustyniak, on the seventh floor of the Power Station of Art.
Filled with abstract dots and lines, colorful doodles, game figures, posters and skateboards four times the original size, you can’t help but feel like you’ve fallen into the rabbit hole from Alice in Wonderland and you’ve taken a sip of “Drink Me” shrinking potion.
The clocks are ticking in two different time zones, Shanghai and Paris; clothes pegs become ladders; the chairs are tables, the mattresses are garden lawns outside the house, where the clouds shelter from the dazzling light of pink, yellow, green and blue.
Every piece of their work appeals to viewers on an emotional level. It immediately transports you to the context they created.
Mei Shuzhi, a local designer
Founded in Paris in 1992, M/M (Paris) burst onto the fashion scene as the digital age kicked off and took hold in the language of fashion imagery.
With a unique style, and thanks to close interconnections with the worlds of music, fashion and art, Amzalag and Augustyniak are among the most influential designers of their generation.
Today, M/M counts among its collaborators and clients the fashion designers Jonathan Anderson at Loewe, Sarah Burton at Alexander McQueen and Miuccia Prada, with whom M/M imagined its lexicon in three dimensions through scenographies for fashion shows. , clothing or designer items in limited edition. .
Courtesy of Power Station of Art
As the first solo exhibition of M/M’s works in China, featuring hundreds of posters, typographic installations and fashion photographs from the past three decades, the exhibition has excited many local art professionals. and design.
“As symbol makers, it’s hard to imagine that there are other artists or designers out there who have such a rich design language as M/M,” said 33, brand manager of the 3ge3 project, a Shanghai-based lifestyle platform.
“They are adept at crossing from one art form to another, taking graphic design from a mediating status to a work of art in itself.”
During the exhibition, the 3ge3 project is to launch a range of exclusive products designed in collaboration with M/M (Paris), including clothing, fashion accessories and decorative items.
“For me, the experience of collaborating with M/M means more than just seeing one of their works that I’ve seen before,” 33 said.
For general visitors curious to know more about M/M and their works, like Jingjing, the exhibition is very modernist and loud.
“It’s like we’re caught in a chaotic, frenetic spiral of new addiction, where people are looking for money, power, success and a wilder, faster pace of life,” he said. she declared.
“Shanghai is changing so much that if you don’t change, you fall behind.”
Date: until April 18, 2021 (closed on Mondays), from 11 a.m. to 7 p.m.
Tickets: 60 yuan
Location: 7/F, Power Station of Art
Address: 678 Miaojiang Road